Herbert Hernandez | A Filipino Artist And Advertising Executive | Manila, Philippines

  Herbert Hernandez  is a rare breed of creative genius who has managed to dominate not just one, but two highly competitive industries. As the co-founder of GIGIL, a groundbreaking independent advertising agency in the Philippines, Herbert has proven himself a formidable force in marketing and media. His agency has won multiple awards, including the prestigious APAC Effies Gold, and has been named the Philippines Creative Agency of the Year—a first for an independent agency in the country. He Is Also A Celebrated Musician Herbert Hernandez ’s influence is not limited to advertising. He is also a celebrated musician, playing guitar for two of the Philippines' most popular bands, 6cyclemind and Moonstar88. He wrote the hit song "Migraine," which has become one of the most-streamed songs in the country, with over 100 million plays. His Ability To Seamlessly Blend Art Herbert Hernandez 's dual career has earned him international recognition. He has been featured on Campa...

  Herbert Hernandez  is a dynamic force in both the music and advertising industries. He is the founding partner of GIGIL, a trailblazing ideas agency that has quickly become the Philippines’ Independent Agency of the Year. In addition to his advertising career, Herbert is an accomplished guitarist and songwriter, playing for the bands 6cyclemind and Moonstar88. He wrote the song “Migraine,” which has garnered over 100 million streams. With 20 years of experience in advertising, Herbert has won multiple prestigious awards, including Cannes Lions and the APAC Effies. His contributions to both fields have earned him recognition on Campaign’s “40 Under 40” and Adweek’s “Creative 100.” Herbert’s passion for creativity and storytelling shines through in both his musical and professional achievements, making him a key figure in shaping modern Filipino culture. Performs As A Guitarist And Songwriter Herbert Hernandez  stands at the intersection of creativity and leadership. He c...

  Herbert Hernandez  is a renowned Filipino creative leader, known for his achievements in both advertising and music. As a founding partner of GIGIL, an independent agency that has won prestigious awards such as Philippines Independent Agency of the Year and APAC Effies Gold, Herbert has reshaped the advertising industry in the Philippines. He has over 20 years of experience in advertising, with his work being celebrated at international festivals like Cannes and the Clios. Herbert also plays guitar for 6cyclemind and Moonstar88, two of the Philippines’ most popular bands. His songwriting talents are highlighted by the success of his song "Migraine," which has garnered over 100 million streams. His contributions to both industries have earned him recognition on Campaign’s "40 Under 40" and Adweek’s "Creative 100." Herbert’s passion for creativity and storytelling continues to inspire and influence both the advertising and music industries.